All of Empatika’s research adopts a people-centred and participatory approach which involves, wherever possible, handing power from the researcher to study participants. We believe that it is vital that people themselves are also the ones who analyse, reflect on and shape the findings of the research process.
See some of our recent work
Immersion research is a qualitative approach involving trained researchers living with people in their own homes including those of service providers and sharing in their everyday lives. This relaxed approach of informally ‘hanging out’ with families and other community members enables easy and open conversations as well as first-hand experience and observation of daily life, providing unique insights into how context shapes the processes, motivations, behaviours and attitudes of people.
Participatory Focus Group Discussions (pFGDs)
Our approach to pFGDs builds on the tools and ideas from immersions and other participatory qualitative methods we have used. We intentionally try to move away from the traditional question-and-answer format to a more participatory form where interactive hands-on exercises, visuals, photos, drawings, written, or drama-based elements are used to seed discussion to gain insights into the lives of study participants.
Transformative Digital Storytelling
Transformative Digital storytelling is digital media production that allows people to share their life story. Using mixed media including video, animation, photos, drawings and audio, storytellers themselves present their ideas in short multi-media digital presentations. These stories provide powerful insights from first person perspectives.
People Driven Design | HCD
Empatika takes the concept of human-centered design or Co-Design a step further to make explicit that people (the users) are engaged directly in identifying their own challenges, setting goals and developing their own ideas to facilitate positive change. Our approach, people-driven design (PDD), helps people develop processes and products that can support positive change in their communities.
Citizen Led Approach
CLA seeks to take citizen engagement a step beyond inviting participation in village structures and in village deliberative processes. By putting citizens in the driving seat, they decide what are priorities and places the onus on them to measure the outcomes in ways that are meaningful for them.